- EAN13
- 9782806239617
- Éditeur
- Business Book Summaries
- Date de publication
- 15/02/2013
- Langue
- anglais
- Fiches UNIMARC
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Livre numérique
Autre version disponible
The must-read summary of Jack Trout and Steve Rivkin’s book: “Differentiate or
Die: Survival in Our Era of Killer Competition”.
This complete summary of the ideas from Jack Trout and Steve Rivkin’s book
“Differentiate or Die” shows that in order to succeed, you have to stand out
from the crowd. The authors explain how you can differentiate your brand and
stand out from competitors by following the best practices of some of the most
successful companies. By learning and applying their differentiation
techniques, you can use them to reinforce your brand and give yourself a
competitive advantage.
Added-value of this summary:
• Save time
• Understand the key concepts
• Expand your business knowledge
To learn more, read “Differentiate or Die” and find out how you can
differentiate your brand and stand out from the competition!
Die: Survival in Our Era of Killer Competition”.
This complete summary of the ideas from Jack Trout and Steve Rivkin’s book
“Differentiate or Die” shows that in order to succeed, you have to stand out
from the crowd. The authors explain how you can differentiate your brand and
stand out from competitors by following the best practices of some of the most
successful companies. By learning and applying their differentiation
techniques, you can use them to reinforce your brand and give yourself a
competitive advantage.
Added-value of this summary:
• Save time
• Understand the key concepts
• Expand your business knowledge
To learn more, read “Differentiate or Die” and find out how you can
differentiate your brand and stand out from the competition!
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